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16 / DIGITAL MUSEUM · CRISTIAN ÁLVAREZ

SMSA · International Platform

Awards, magazine, networks and participation.

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Sport & communities

THE FIELD OF WORK

Community is built digitally too.

Sport platforms, networks and participation experiences. The background includes work for sports organisations and international direction of SMSA, bringing technology and communication into one journey.

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Context and purposeParticipation as a productDirection, construction and operations

01 / IN DEPTH

Context and purpose

International direction of Social Media Sports Awards. The background brings together strategy, full-stack development, magazine, networks and communication, plus a nominations, voting and results system.

02 / IN DEPTH

Participation as a product

Nominations, voting and results form a different journey from a magazine. Leadership connects these actions with categories, periods and international communication. Platforms, networks and publishing stay related while offering specific experiences for participation, consultation and following an edition.

03 / IN DEPTH

Direction, construction and operations

Work combines strategy, design and development. Scope is defined and content organised before journeys and integrations are built. Review considers understanding, navigation and continuity of use. Maintenance and documentation support the platform’s evolution.

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Each room develops another part of this practice: tools, decisions and ways of building. Continue your visit through connected areas or return to the collection to compare other contexts.

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COLLABORATION POSSIBILITIES

What we can build
in this field.

Drawing on the context of SMSA · International Platform, these disciplines open new possibilities for product, communication and operations. Each proposal is defined around your organisation’s needs.

14Sport & communities

Club platforms

Sport content and institutional presence for a community.

Digital communities

Profiles, reading and participation between organisations and audiences.

Nominations and participation

Periods and states for nominations, voting and results.

Sport communication

Channels aligned with sport identity, rhythms and audiences.

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11Media & digital publishing

Magazines and portals

Formats, authors and categories for discovering and exploring publications.

Bilingual editing

Language versions with review to preserve voice and meaning.

Archives and taxonomies

Metadata for relating pieces and returning to the archive.

Content distribution

Channels connecting publications with audiences.

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02Software & platforms

Interfaces and frontend

HTML, CSS and JavaScript for responsive experiences; components and journeys in React or Vue where required. Interfaces use clear hierarchy, navigation and understandable states.

Backend and business logic

Services in PHP, Python or Node.js; rules, roles and permissions defined for the project. Architecture connects forms, processing, storage and administration tools.

APIs and integrations

REST connections between platforms, CRM, applications and external services. Data mapping, authentication, error states and documentation keep integrations understandable.

WordPress and editorial systems

Themes, templates, modules and content structures. Publishing, categories, authors, archives and bilingual editing with tools adapted to the site team.

Commerce, catalogues and services

Stores and catalogues with WooCommerce or custom solutions. Records, search, forms, purchase journeys and payment integrations according to availability and scope.

Portals, dashboards and intranets

Interfaces organising activity, information and administration. Roles, dashboards, archives, queries and process states connected to consistent data.

Applications and mobile experiences

PWAs, applications and mobile journeys. API connections, navigation, synchronisation and information handling according to platform functions.

Deployment, review and continuity

Journey review, documentation and platform delivery. Performance, infrastructure, updates and maintenance are planned as part of evolution.

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05Communication & strategy

Strategy and positioning

Purpose, audience and positioning for a coherent presence.

Brand narrative

Voice and messages aligned with brand identity and context.

Editorial platforms

Categories, formats and responsibilities for sustaining publishing.

Production and distribution

Pieces adapted to web, social networks and media with editorial continuity.

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Culture & experiences

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